"There's a major piece missing from the social graph," Chris McCoy tells me over coffee, "and it's sports." Naturally, McCoy is a former baseball player, Quora devotee and a religious consumer of all things sports. But, perhaps surprisingly, he's not alone in the way he views the current sports landscape. While ESPN, BleacherReport, Twitter and countless others are busy digitizing the consumption of sports content, the problem, McCoy says, is that the mainstream sports media only covers a small percentage of the sports market. And not only that, but it hasn't yet figured out an effective way to integrate local content, personalization and social discovery -- the stuff we've come to expect in The Facebook Era.Source: http://feedproxy.google.com/~r/Techcrunch/~3/OZ2NvegSJB8/
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